La Va is a cute little coffee house at the corner of 21st and South Streets in Philadelphia. I have been working with the lovely owner Liron on revamping her chalkboard menus and beautiful antique mirror that is hung above their extensive coffee bar. Here are some concept sketches I have laid out in photoshop. The chalkboard is quite large, about 6x4 FEET! The mirror is about 4x2 feet. This is going to be no small job! I believe my best plan of action is printing out the sketches, drawing a grid, and going from there. If you have done large chalk jobs before please tell me your methods! This is my first chalk job of this size.
Above is an actual picture of the mirror above the bar at La Va. Here is an easier-to-read version of the above sketch concept. There are a few items missing (like hot tea...oops!) but overall this is the basic layout:
In order to create the above concept sketches in photoshop, I first used the wonderful website and resource dafont.com to download various fonts. They have some really nice script ones for fair use. Of course I am going to be drawing all of the fonts so they are just references for me to look at, and then ultimately do the job by hand. After creating a text-based image in InDesign I exported the file over to Photoshop, deleted the white background, inverted the colors (because these boards are going to be done in all white chalk markers,) and then layered them over an appropriate background. What do you think?